Claude for Marketing
Stop dabbling with AI. Start building real marketing workflows that save hours every week.
A hands-on, full-day workshop for marketing professionals who want to move beyond generic prompts and leave with working systems they can use on Monday morning.
Sound familiar?
Generic, off-brand output
You tried ChatGPT for blog posts but the output was generic and off-brand, so you gave up.
Drowning in channels
You're drowning in content demands across four-plus channels with no budget for another hire.
Licences but no workflow
Your team has Claude licences but nobody's built it into their actual workflow.
Time lost to prompt wrestling
You know AI should be saving you hours, but you're spending more time wrestling with prompts than creating content.
Eight modules. One working system.
A full day of live demos and guided exercises using your own business. Heavy on practice, light on slides.
Getting Started with Claude
Choosing the right plan, setting up custom instructions for your brand voice, and configuring memory and projects
Your Marketing Co-worker
Using Cowork to delegate file-based tasks. Live demo: turning a blog post into a full suite of social assets
Connectors & Integrations
Connecting Google Drive, Notion, Outlook and more. Keeping Claude in sync with your brand docs and customer data
Browser & Research
Competitor analysis, trend research, market scanning, and fact-checking claims for content
Skills & Deliverables
Generating polished slide decks, one-pagers, spreadsheets, PDFs, and images. Building reusable templates
Real-World Workflows
Content repurposing engine, campaign planning, client acquisition, and ad copy generation with A/B variants
Prompt Craft for Marketers
Writing effective briefs, using projects for brand consistency, and avoiding generic output
What's Next
Staying current as features evolve, when to consider the API, and individual use-case troubleshooting
What you leave with
This isn't a lecture. You'll bring a real marketing task and work on it during the session.
Claude configured with your brand voice, custom instructions, and connected to your existing tools
Content repurposing workflow from blog to LinkedIn to email to social, ready to run
Reusable project templates for your recurring marketing tasks
Real marketing assets you created during the session, ready to publish
Confidence to use AI as a genuine productivity multiplier, not just a novelty
Who this is for
The Stretched Marketing Manager
"I tried AI but got generic, off-brand output and gave up."
You need to scale output through smarter tooling, not longer hours.
The Mid-Market Marketing Lead
"We're paying for Claude Team but haven't figured out the setup."
You want a standardised workflow, reduced agency spend, and tangible efficiency gains to justify AI investment.
Format & pricing
What's included
Full day in Melbourne
Friday 27 March 2026 · 9am–4pm
- Full day of hands-on training (9am–4pm)
- Live demos and guided exercises using your own business
- Eight modules covering setup, workflows, and advanced techniques
- Maximum 20 participants for individual attention
- Bring your laptop and a real marketing task to work on
Want this for your whole team?
We run private half-day workshops at your office, customised to your brand, products, and workflows. Up to 12 people.
Enquire about a private workshopReady to transform how your team does marketing?
Friday 27 March 2026 in Melbourne. Register now to lock in early-bird pricing
- ✓ Hands-on practice with your actual work
- ✓ Small group (max 20) for individual attention
- ✓ L&D budget eligible — invoice provided
No obligation — just a friendly chat about what's possible
