GenAI Marketing Resources & Training
Resources, workshops, and practical guides for marketers navigating the AI shift.
Featured Resources
Blog
Building an Agentic SEO Content Factory
ReadPodcast
Navigating the Future
ListenGuide
10 Claude Prompts for Marketers
PDF · coming soonWhere should you start?
Two paths. Pick the one that fits.
Individual
New to AI?
Grab the free prompt guide, then join a public workshop to build real workflows hands-on.
Team
Have a team?
Get everyone aligned with a private workshop built around your brand and workflows.
Workshops
The same proven curriculum, delivered in a format that fits.
Public Workshop
Claude for Marketing
A full-day, hands-on session for individual marketers. Join a cohort in Melbourne, bring your laptop and a real marketing task.
Who it's for
What you get
- Full day (9am-4pm), up to 20 participants
- Claude configured with your brand voice
- Working content repurposing workflow
- Real marketing assets, ready to publish
Private Team Workshop
Claude for Marketing Teams
We come to your office and train your marketing team on Claude, customised to your actual workflows, brand voice, and martech stack.
Who it's for
What you get
- Half-day at your office, up to 12 people
- Pre-built around your brand and products
- Shared prompt library and team templates
- Optional add-ons: audit, follow-up coaching
Need something bigger?
Strategic Enablement embeds AI into your marketing operations with multi-week consulting, custom workflows, and ongoing support.
Eight modules. One working system.
Every format covers the same core curriculum. Heavy on practice, light on slides. You bring a real marketing task and work on it during the session.
Getting Started with Claude
Your Marketing Co-worker
Connectors & Integrations
Browser & Research
Skills & Deliverables
Real-World Marketing Workflows
Prompt Craft for Marketers
What's Next
Latest from the Blog
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Feb 10, 2026
Building an Agentic SEO Content Factory
Learn how we built a multi-agent AI content pipeline that researches SEO keywords, creates content strategies, and generates optimised articles. Step-by-step breakdown with ethical considerations.
Oct 21, 2025
Cursor Worktrees - a glimpse into the future of software!
I discovered a new feature in my favourite IDE cursor, yesterday called Work Trees, which allows you to run multiple agents as a, basically an agent swarm against your code base.
Aug 31, 2025
What ChatGPT-5 (and the Latest AI Breakthroughs) Mean for Business
What ChatGPT-5 (and the Latest AI Breakthroughs) Mean for Business
Stay Current
Navigating the Future
Monthly AI insights for marketers. No hype, no jargon; just practical strategies you can use the week you read them.
Ready to transform how your team does marketing?
Whether you're an individual marketer or leading a team, there's a format that fits. Book a call and we'll help you choose.